Poll: What time do you wake up?

Just a fun little poll today to see what time everyone gets up during the work week. I’d love to know because of late I’ve been getting up earlier and have been enjoying the morning banter on Twitter and am wondering how many of you are up nice and early enjoying the banter too.

What time do you get up in the morning during the week?

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Fitocracy: Fitness Made Fun

Last week I discussed Runkeeper, a mobile app that makes fitness easier for geeks. I dug a little deeper and found Fitocracy, an app by geeks for geeks. The app’s founders were a pair of body conscious gamers who wanted to get into shape. Brian Wang was skinny, while his co-founder, Dick Talen, was overweight.

The pair now have eight-pack abs, and a booming fitness startup. Fitocracy initially started as a social fitness website in late 2010. Users can follow other members, members’ workout routines and various fitness groups. Like many current social networks, Fitocracy also has a news feed to follow the events of the members and groups the user follows.

The one thing that sets Fitocracy apart, however, is the gamification of fitness. Users are awarded points for their workouts, and because it integrates with Runkeeper, users can also get points for their runs. Users accumulate points which allow them to level up, earn badges and rank on a leaderboard. Once your workouts are complete and you’ve been allocated points, you can share your progress on Twitter and Facebook.

Since I’ve only started going to the gym lately, I decided to give Fitocracy a try. I’m lucky in the sense that I have two gym partners who keep me accountable and motivated, but that also gives me a chance to log my workout between sets.

I personally think that turning fitness into a game, with points, levels and quests is a win. Hitting the gym can be particularly daunting, but Fitocracy brings the challenge to the gym and gives you the opportunity to earn points.

The app is only available on iOS at the time of writing and it has a beautifully clean interface making it a pleasure to use. When entering an exercise to track, the application also gives the user instructions on how to perform that exercise. This is especially helpful for beginners who have joined the gym, gotten a workout routine, but aren’t exactly sure how to perform the specific exercise.

Fitocracy is a free application on iTunes.

Helping the homeless with Twitter

This is an awesome campaign, where 4 homeless people were given cellphones and Twitter accounts so that they could share their thoughts.

Take a watch of this:

Absolutely awesome Twitter activation and enablement!

Love it!

The Steri Stumpie 1 Litre Launch Party

Oh wow, so much of awesomeness this morning when Steri Stumpie arrived at the office and handed me a VIP entry card to their discotheque where they unveiled the new 1 Litre boxes of Steri Stumpie goodness!

Let’s look at the photographs:


Photographs by Andre in Africa

What a blast! Steri Stumpie kicked off April with their Ketchup flavour campaign and now this, they’re on fire!!!

You can follow Steri Stumpie on Twitter here or catch them on Facebook here.

Big up to Cat from Society for pulling off an awesome campaign!

Everyday Awesomeness – Google Drive is Here!

Google Drive is here! The official post went up on Google’s blog last night.

Directly from the post:

Just like the Loch Ness Monster, you may have heard the rumors about Google Drive. It turns out, one of the two actually does exist.

Today, we’re introducing Google Drive—a place where you can create, share, collaborate, and keep all of your stuff. Whether you’re working with a friend on a joint research project, planning a wedding with your fiancé or tracking a budget with roommates, you can do it in Drive. You can upload and access all of your files, including videos, photos, Google Docs, PDFs and beyond.

For more details on what you can do with Google Drive, read the rest of the post here.

If you have a Google account and want to activate your Google Drive, follow this link to check if it’s ready.

Let us know your thoughts about Google Drive in the comments!

Santam bites back at Nando’s

Oh man, I love marketing, especially when it goes down as elegantly as this!

So Santam have this advert, you’ve probably all seen it already:

Awesome advert, awesome enough to have Nando’s spoof it:

lol, pretty classic, well, sort of, then Santam fought back, get a load of this:

Santam.. respect, I have no words for how brilliant that was!

And Nando’s final response:

Do celebrities follow you on Twitter?

To measure true awesomeness it’s all about who you know! Have thousands of Twitter followers? But how many are celebrities? Well, that’s the real test and that’s how you’re going to earn mega points towards winning an Audi A1!

This week’s Touch Awesomeness requires you to be, well, awesome on Twitter. For every celebrity that you can get to tweet and include the #touchawesomeness, you’ll be rewarded 100 points! That’s high stakes stuff, a couple of those and you’ll be sure to bounce right up to the top with the cool folk.

It’s easy to get going, head on over here and hit the GET STARTED button and let’s see how awesome you are!

Go, go, go!

Audi Tuesdays: The New A1 Sportback

Audi is releasing a fresh 5 door Sportback to its popular A1 range. The A1 Sportback adds enhanced comfort and functionality to the range. It still has the progressive design of the A1 3 door, with the added practicality of two more doors for further ease of use.

While the design elements of the A1 3 door are still followed, there are a couple of notable differences. Firstly, the whole roof – the roof arch, roof and roof spoiler – is available in a contrasting colour on request. The A1 3 door has the option of contrasting roof arches only. Next is the addition of two rear doors. The doors blend in seamlessly with the rest of the vehicle’s design. The A1 Sportback also provides 11mm more headroom, and is 6mm wider than the 3 door model.

There is three seater rear bench as a standard option, but should you order the panoramic glass sunroof, it will be a two seater with a centre console. The A1 Sportback will also be available in Samoa Orange.

The interior of the car has the high level of quality that Audi drivers have come to expect from their preferred brand.

While the engines range from a 1.2 TFSi to a 1.6 TDi, the cars are performers across the range, while remaining economical and efficient. The 7 speed automatic S tronic gearbox allows for much shorter shift times, as it employs a dual-clutch system, and there is no noticeable interruption in the flow of power.

The A1 Sportback will be a welcome addition to Audi showrooms across the globe, with the two rear doors making an already progressive design more practical.

Social Media Stats South Africa 2012

A friend emailed me this via the other day and I’ve only had a chance to really watch it now. It’s an incredibly high-level video so don’t expect deep detailed statistics, but the basics are included and I’m sure there’s a take away for most people who watch it. I wish these videos would go into some more details about verticals and such as that would be really useful.

Nevertheless, it’s only a couple minutes long, take a watch:

Campaign against trafficking of women

Entitled, “Girls going wild in red light district”, this campaign is such a wonderful way of creating awareness around the trafficking of women.

www.stopthetraffik.org to get involved.